Dazi Signature – A Vietnamese Brand Mark: Innovation and Creativity

On August 8, 2025, at the Ho Chi Minh City Television Theater, the Dazi Signature Hotel brand proudly received the highest award in the category “Vietnamese Brand Mark – Innovation and Creativity.”
This prestigious award is one of the most anticipated highlights of the event, honoring pioneering businesses that continuously innovate and contribute sustainable value to the community.

The moment Dazi Signature was called to the stage was not only a proud milestone for the entire team but also a recognition of the perseverance of a Vietnamese boutique hotel in the heart of Saigon. Dazi Signature has chosen its own path: placing customers at the center, building on smart technology and sustainability to create a truly distinctive experience.

This award reaffirms that a Vietnamese boutique hotel can indeed deliver a modern urban hospitality style: Dazi Signature is both a destination for luxurious staycations and an inspiring space for emotional workcations.

Affirming the Distinctive Value of a Vietnamese Boutique Hotel​

For Dazi Signature, the “Vietnamese Brand Mark – Innovation and Creativity” award is not just a title. It is a confirmation of the philosophy the hotel has steadfastly pursued:

• Unique Boutique Identity: Each room is designed as a work of art, where guests can find the balance between comfort and emotion.
• Technological Innovation: Dazi pioneers in adopting a one-touch Smart Home system, integrating AI operations to anticipate needs and personalize services. Technology here does not diminish warmth—it elevates private, seamless experiences.

• Green Journey: In May 2025, Dazi Signature was recognized as a National Green Hotel with its Green Stay program—transforming every day without housekeeping into a new tree planted, while eliminating single-use plastics and implementing smart energy management.

All these values form the brand’s identity, earning Dazi Signature recognition at Made by Vietnam Day 2025. The award affirms that a Vietnamese boutique hotel can be pioneering, innovative, and resonate on the global hospitality map.

The Award – A Driving Force for New Hospitality Standards​

For Dazi Signature, this honor is not just recognition but also a responsibility. It reaffirms the hotel’s role in shaping a new symbol for Vietnam’s hospitality industry, where luxury, sustainability, and emotional experiences are intertwined.

Moving forward from this achievement, Dazi Signature sets its development direction on three pillars:

• Smart – advancing technology applications, expanding AI to optimize management and personalize services.
• Green – scaling the Green Stay program, continuing investment in eco-friendly materials and solutions.
• Emotional – turning every hotel moment into a memorable experience, from jacuzzi views by the window to inspiring workcation spaces.

As the hotel’s representative shared:

“Dazi Signature does not seek to be the first, but to be a companion—walking with you to create small but meaningful sustainable choices.”

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Thus, this award not only affirms the brand’s position but also opens the path for Dazi Signature to become a model Vietnamese boutique hotel—where national essence is preserved and shared, and where new standards for hospitality are created.




📍 Dazi Signature Hotel
Address: 23 Truong Dinh, Ben Thanh Ward, Ho Chi Minh City
Phone: +84 56 996 6898
Website: dazisignature.com
Fanpage: Dazi Signature